G.E.T.T. Inspired: Building Confidence through Collaboration

A couple of years ago I joined my niece Tabitha, 8 years old at the time, in solving a puzzle. It took me ages, but it didn't take long for her to identify my problem. “Why don’t you just try a bunch of different things and change what doesn’t work until you get it right?” I, of course, was trying to get it exactly right on the first try, holding off on making a move until I knew it was correct. I tried her solution and quickly solved the puzzle.

Tabitha’s lesson profoundly affected the way I approached my work. It would be a while before I discovered the more formalized version of this approach called Design Thinking methodology. The problem is, at some point she’ll learn to “solve” problems the same way I did. Studies show that while boys are encouraged to take their time tinkering with a problem, girls learn to focus on performance over process, often getting “rescued” from the struggle of figuring things out themselves. They learn to feel insecure about experimentation. This is especially true in S.T.E.M. subjects. In the long run this leads to a gap in mechanical reasoning, one of the largest of all gender gaps. Teaching Design Thinking is one way to start changing this pattern.

Girls Exploring Tomorrow's Technology (G.E.T.T.) is an annual event dedicated to exposing middle school and high school girls to female role models. Through interactive workshops in STEAM fields we informed them on career options, encouraging them to have confidence in their ability to achieve success.

On March 21, along with three fellow leaders from eBay Enterprise, I had the opportunity to co-host several hands-on Design Thinking sessions. We wanted to get the girls excited, to inspire them through workshops designed to help them realize the power of collaboration and the value of their own creative problem solving abilities.

When I took an informal interest inventory by asking for a show of hands in each category, we gained an insight into what motivates these young women. While some girls had an interest in each of the areas of Science, Math, Engineering, and Technology, when asked who was interested in Art, every hand went up.

It’s widely believed that S.T.E.M. benefits greatly from the addition of Art and Design. Certainly innovation in any field requires creativity! Design Thinking can be a great way to engage girls and help them learn to enjoy the process of exploration.

Girls used Design Thinking to identify problems and build solutions in the Design Thinking workshop.

A process that hinges on empathy, Design Thinking is especially valuable because so often the most valuable thing each person can contribute is her unique point of view. Case in point: in our workshop we worked on improving the shopping experience for pre-teen girls (sharing our career path is a part of the exercise, after all). Not surprisingly, the retail business is controlled overwhelmingly by middle aged white men, which might help explain why not one of the 100+ tween girls claimed to enjoy shopping, contrary to what we’re all led to believe. The girls used Design Thinking to define and solve problems that the adults in the room, even the experts in commerce design, wouldn’t necessarily have thought of.

It sounds like a cliché, but the other leaders and I all left that Saturday feeling like we learned as much as the girls did. I guess that’s the power of Design Thinking! And the more we learn about how girls think and the problems they face, the better the solutions we can come up with together!

Want to make a difference in girls’ lives and help to build our future population of women in S.T.E.A.M.? There are so many ways to get involved. Please check out these resources to get started:

Gettpa.org
Techbridgegirls.org
Wonderwise.unl.edu
Pbskids.org
PrettyBrainy.org

 

 

Decoding the Discussion: Girls + Tech

We're all probably familiar with the controversial Barbie book I Can Be a Computer Engineer, by now, right? It sparked outrage with its sexist portrayal of women as helpless tech novices who need to call the boys when it's time to code. But it sparked something else, too. Discussion. Awareness. Most importantly, revision! Women everywhere revised the story, posting and sharing and starting discussions about how we can change the pattern of sexism in the tech world. Coder Kathleen Tuite even made a tool so anyone could rewrite their own stories within the book's pages. 

We want to continue this discussion with the second in our STEAM series, T for Technology, by sharing thoughts from women who are helping girls (and everyone else) think of technology in new ways. Our new pattern by artist Terri Fry Kasuba features a secret message to decode! We hope these insights, videos, and designs  will inspire you to start a chat with a girl in your life about the magic of technology and the limitless potential of what it can help her achieve! 

T for Technology

T is for TECHNOLOGY. Terri Fry Kasuba. November 2014. CLICK IMAGE TO DOWNLOAD MOBILE PATTERN

      Terri Fry Kasuba

T is for TECHNOLOGY. Terri Fry Kasuba. November 2014. CLICK IMAGE TO DOWNLOAD DESKTOP PATTERN

T is for TECHNOLOGY. Terri Fry Kasuba. November 2014. CLICK IMAGE TO DOWNLOAD FACEBOOK COVER PATTERN

Terri's patterns are also available on everything from iPhone cases to notecards! You can help to support STEAM learning that respects girls as thinkers, problem solvers, and innovators when you purchase items from Terri's STEAM collection. For a limited time, 100% of artist proceeds (for TECHNOLOGY) will go to Pretty Brainy®, a nonprofit organization dedicated to boosting girls' interest in STEAM.

Thought Starters

Interested in starting a discussion? Here are some quotes and videos to inspire you!

We must understand what girls value and appeal to those values academically... 
Let's create environments where girls can collaborate and bond with one another over problem solving that they value and that values them.
Watch Heidi Olinger, Founder/CEO, Pretty Brainy
When you put your first few lines of code together and suddenly it says Hello World! That moment is indescribable... Everyone wants to play. Everyone wants to invent. Everyone wants to create. And code allows you to do that. It doesn’t matter whether you’re a girl or a boy. 
Watch Ayah Bdier, Founder/CEO, littleBits

In order to dream big in the field of future fashion, I think it’s essential to know a little bit about code.
Watch Maddy Maxey, Creative Apparel Technologist

 

 

Full STEAM Ahead: Changing Patterns for Future Innovation

A future of global innovation requires the effort of a large and diverse community of minds. That means attracting more (a lot more) girls to the fields of science, engineering, technology, arts, and math, or STEAM.* With this in mind, [Re]Designing Women is partnering with artist Terri Fry Kasuba to create a monthly series of whimsical illustrations that explore each STEAM discipline and the challenge of how to get girls interested and engaged. 

S is for SCIENCE

With S is for Science, Terri tackles the idea that to be equal does not mean to be the same. Topics or objects that are typically considered “girly” are no less worthy of our attention and can, in fact, be an effective way to inspire and attract our future scientists.

Go full STEAM ahead on all of your devices by downloading S is for SCIENCE wallpapers. You can also support the cause when you purchase items from Terri's STEAM collection! For a limited time, 100% of artist proceeds will go to Pretty Brainy®, a nonprofit organization dedicated to boosting girls' interest in STEAM.

S is for SCIENCE. Terri Fry Kasuba. October 2014. CLICK IMAGE TO DOWNLOAD DESKTOP PATTERN

S is for SCIENCE. Terri Fry Kasuba. October 2014. CLICK IMAGE TO DOWNLOAD FACEBOOK COVER PATTERN

S is for SCIENCE. Terri Fry Kasuba. October 2014. Mobile Wallpaper. CLICK IMAGE TO DOWNLOAD MOBILE PATTERN


BY KATE LINDEEN, FEATURING THE WORK OF TERRI FRY KASUBA

Terri Fry Kasuba is an artist worthy of Role Model status herself. Follow Terri on Instagram for nonstop inspiration!

Watch and learn: How to get girls to like STEM: Heidi Olinger at TEDxBocaRaton
(Follow Heidi on Twitter 
@prettybrainy )

STEM to STEAM is a RISD-led initiative promoting the idea that design training can lead to more creative problem solving. As a creative professional working in the technology field, I’ve been lucky to participate in an ongoing Design Thinking Initiative with former RISD president John Maeda and I’ve seen firsthand how Design Thinking can inspire innovation and change.